Social media assignment | Marketing homework help

The answer integrates concepts and ideas from several readings (at least three). You provide a practical application and you prove that you have an excellent understanding of how these concepts can be used to lead to successful business. In addition, critique and point to issues that may arise in the application of these concepts. Please use APA to cite the quote from the article. Thank you.
 
1. Why and how should corporate executives use social media platforms? Provide a practical application.
2. Why do nonprofits fail to use social media effectively? What should they improve? Provide a practical application.
3. Did social media change how we respond to crises? Why? How? Provide a practical application.